Film: “Why We Buy”

The selected film, "Why We Buy," delves into a fascinating discussion as to why we buy the commodities we buy despite the existence of million choices all over the world. One of the most important lessons I have gained from this documentary is that sensual appeal is a significant influencer on buyers and determine what wins in the market and what fails. This understanding is essential to me, especially now that I am learning about marketing and community. The narrator conclusively demonstrates that understand the art of seduction towards customers can earn a company a significant competitive advantage over other players in the market, either locally or globally. The narrator also taught me an essential aspect of buyers' subconscious behavior on different goods and services. I now understand that buying decisions for any consumer is made using several intrinsic and extrinsic factors.

I agree with the narrator of the documentary to a greater extent. First, because he presents empirically accurate stipulation and also relates well with my experience as a consumer. For example, the narrator engages three experts in the field of consumers' psychology. This helps him to reach a determination that our intrinsic qualities are essential, hence affecting one consumerism. Through...