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The business is referred to in the assignment is selling
healthy pet food/products in a small town
Imagine you are the owner of a small business in your
hometown. Briefly describe your company in 3 to 5 sentences.
Discuss the following in 525 to 700 words:
Define the roles you play as a small business owner
Describe the main responsibilities of each role you've identified
Explain whether you feel any of these roles are more or less important than
another in regard to the overall success of the business and growth of the
American economy, include the reasoning behind your opinion
Summarize factors that will impact the short-term and long-term growth of your
business
Small
Business Scenario; Emirates Pet Products
Name
Institution/Affiliation
Date
Company
description
Emirates
Pet Products is a small sole proprietorship business that focuses on selling
healthy pet food on the retail basis. The company operates within Hyde Park,
New York and it is positioned to address the growing demand by providing
innovative products. Extensive market research reveals that Emirates Pet
Products satisfies the market demand for affordable and healthy pet food.
However, as a small business, the company is faced with unique challenges such
as competition from big brands.
Role of a small business owner
Running
my small business requires that I assume different responsibilities. According
to Wile (2018), small business owners have more roles they are supposed to
fill. First, I play the role of a human resource specialist because I need to
abide by the federal laws concerning personnel management. Second, I am an
office manager where I establish a workable system for the company, keep track
of receipts, deal with suppliers, and take phone calls. Finally, I am the
marketing expert of my business where I invest time in developing and running
effective marketing and advertising campaigns so that to attain competitive
advantage.
Main responsibilities
Playing the role of a human resource specialist I assume the responsibility of managing my workforce. The individuals who work for my company are my most significant resource; therefore I aim to make sure that their needs are well catered for in the business operations. As an office manager, my primary responsibility is coming up with a workable system that will organize my business operations. Besides, according to Redmond and Walker (2009), office managers handle customer complaints or requests, send invoices, troubleshoot computers, and make calls for payment collection. Finally, Emirates Pet Products being a small business my role as a marketing expert entails the establishment of effective marketing campaigns. To deliver on my responsibility, I often conduct research development so...
