Strengths

Shell PLC possesses many strengths. The broad portfolio and brand strengths that Shell has is one of its main advantages. It generates a variety of revenue streams thanks to its position in the upstream, downstream, and integrated gas segments. With a sizable market share and its presence in over 70 countries, Shell is also among the biggest oil and gas businesses in the world. Because of its size and global reach, it has access to economies of scale that can help it reduce costs and boost profitability (Deloitte, 2020).

Built on its dedication to safety, environmental responsibility, and innovation, Shell has a strong brand reputation. It has made significant investments in renewable energy and established challenging goals to lessen its carbon footprint. This dedication to sustainability may make it more appealing to investors and environmentally conscientious customers (ExxonMobil, 2021).

Weaknesses

Shell's reliance on oil and gas is one of its main flaws. This leads to a high cost of doing business due to a lack of alternatives. Even though it has expanded its portfolio to include renewable energy, a sizable amount of its earnings still comes from oil and gas. Because of its reliance on fossil fuels, it is...