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Assignment 2: Essay 2500 word
Question
A critical review of the sustainability strategy of a company as communicated by their corporate social responsibility reporting.
Word count: 2500 excluding
Title page, contents, Abstract and references.
Deadline:
2 February 2018
You
are free to choose which ever company you are interested in learning more
about. You might want to choose a company that is listed on the GRI
database. Not all of them follow the GRI
framework but they all use this as their main, but not their only source of
sustainability communication.
step one: READ!!!!
The
first place to start is the text book
which is specifically written to provide you with the context which will be the
foundation of your essay
Key text
} Robertson,
M. (2016) Sustainability:
Principles and Practice. London: 2nd edition Earthscan.
Tourism focussed reading
} Mowforth,
M. and Munt, I. (2009) Tourism and Sustainability:
Development, globalisation and new tourism in the Third World. 3rd
ed. Abingdon: Routledge.
} Telfer,
D.J. and Sharpley, R. (2008) Tourism and Development in the
Developing World. Abingdon: Routledge.
} Reid,
D.G. (2003) Tourism, Globalisation and Development: Responsible
Tourism Planning. London: Pluto.
} Mitchell,
J and Ashley, C (2010) Tourism and Poverty Reduction: Pathways to
Prosperity. London: Earthscan
Government
and Policy, Industry and Community Initiatives and week 12 addresses Corporate
Reporting.
You
can supplement this reading with reputable
online sources. In fact you have to
source your chosen CSR report and research their CSR reporting which is almost
all on line. (TIP for choosing the company you wish to study. You can pick a
company that is listed on the GRI reporting data base and simply google the company
name and CSR Report. You should find the report immediately and if you do not,
what does this say about the corporate commitment to sustainability?)
ive them.
Name
Institution/Affiliation
Word
Count: 2509
Corporate
social responsibility (CSR) is well-defined as an initiative established by a
corporation so that to enhance the capacity to assess and assume the
responsibility of the environmental effects of a company as a way of
guaranteeing social well-being. The significance of this study is to analyze CSR as a tool of communication
concerning the sustainability strategy of a corporation under the Global Reporting
Initiative (GRI) thus explaining the standard business practices of a company. CSR communicates the sustainability strategy of Apple Inc. by
setting operation standards and how the fundamental human rights of various
workers can be protected. Through GRI reporting it becomes possible for Apple
Inc. to depict the initiatives adopted towards reducing the exploitation of
workers and promotion of environmental protection through the adoption of
international labor standards as well as conservation policies (Apple, 2014). Besides,
through GRI reporting it also reveals the mechanism initiated by Apple Inc.
towards pushing the boundaries towards corporate behaviors that are acceptable
in the bid of ensuring sustainability.
2.0
Corporate Social Responsibility (CSR) reporting
2.1 Mode of
inquiry and challenges facing CSR reporting