In the context of the components of the checkpoint assignment, address the following for your company: 1.    Provide a short description of the business and the product(s) to be sold. 2.    Describe your customer. o   How much will they spend per visit? o   How many customers per day, week, or month? Extrapolate for the year. 3.    List the variable costs. ·       What is the percentage of sales for variable costs? 4.    List the fixed costs. ·       What is the estimate for fixed costs? Make sure to explain your assumptions for sales, variable costs, and fixed costs