INSTRUCTIONS:
As highlighted in the study guide, you need to reflect on the experiences of an entrepreneur from our guest speaker presentation. So your reflection will: Identify and explain the relevance of theory to the entrepreneur and/or the business in practice and, where relevant, discuss any differences or gaps in theory. Choose only theory/concepts that you consider most relevant, from INTB862 weeks 2-7 Outline and justify your own ideas on the main reasons for this entrepreneur’s success Identify the single most important learning you would take to your own business start-up and explain why On other words, you should Analyse the characteristics of SMEs and the implications for their internationalisation Identify and critically evaluate SME internationalisation approaches Compare and contrast approaches to strategy and internationalisation by SMEs and start-ups, with that of multinational enterprises Examine issues and opportunities for SMEs in different national contexts