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This assignment begins
the phase of the project where you take your research information and begin to
form a strategy to introduce your product into the host country. You are
designing the strategy and also discussing the other options you considered and
why you rejected them. You do not need to have the entire strategy
developed at this point but, this assignment should help you winnow through the
different options available.
The Summary and
Recommendation section of your paper is a comprehensive summary of the
paper. Your recommendation will be to proceed or not to proceed with the
project as presented.
The next step in the
project is to create the Alphanumeric Outline you will use to write your
paper. You have already completed the Country, Company, Product or
Service, and SWOT Analysis sections. For the outline you will need to add
a Strategy and Analysis section, and a Summary and Recommendation section.
At this time is is only
required that you have a general idea of your strategy based on the
readings. Manufacturing, logistics, distribution, facilities locations
and acquisitions should be considered. As part of your strategy you
should also address cultural influences, political influences and risks,
currency risk, staffing, partnerships, etc. as applicable to your project.
Only Alphanumeric
outlines will be accepted. See the Purdue Writing Lab website (https://owl.purdue.edu/owl/general_writing/the_writing_process/developing_an_outline/types_of_outlines.html (Links to an external site.))
Final
Project outline
1.
Strategy
and Analysis section
A)
the
chosen strategy: create a sharable content
I.
The strategy will be used to introduce
fast-moving consumable goods such as groceries in Sound Arabia.
II.
It employs advanced information technology
to create content that is shared with the potential audience through social
media.
III.
The content would be reliable to potential
audiences and disseminated through social media such as Facebook telegram and
telegram, and YouTube.
IV.
The firm would invest time to create a
high-quality blog that communicates about the business and related topics to
cultivate customer interest to purchase from it.
V.
The primary goal of establishing this
strategy is to get consumers themselves into sharing the content to bring
traffic to the company website.
