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Disrupting the Drone Market

INSTRUCTIONS:

1. What macro changes made it possible for this company to exist? 2. Describe 3DR’s open source strategy. What are the pros and cons of this approach? 3. If 3DR were based on a traditional closed model, what would be different? Why? 4. Evaluate 3DR’s manufacturing strategy. Do you agree with Anderson’s decision to start in Tijuana and then go to China? Why or why not? 5. How should 3DR evaluate what vertical markets to target? 6. What vertical markets do you think 3DR should focus on and why? 7. What are the biggest challenges facing 3DR going forward? Why? How would you address these challenges if you were Anderson?
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