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Consumer Marketing Website Critique

INSTRUCTIONS:

select a website focused on consumer marketing to review. You may choose any site you wish with the condition that consumers must be able to purchase products or services directly from the site. Do not choosea site that provides product information only, individual consumers must be able to purchase products or services on the site. Examples of suitable websites include: •Apple (www.apple.ca) •Henry’s (www.henrys.com) •Amazon (www.amazon.ca) •Canada Flowers (www.canadaflowers.ca) •Bass Pro Shops (www.basspro.com) •IKEA (www.ikea.ca) The site you choose does not need to be Canadian. You will submit a minimum 5 page (2000 words) paper, plus bibliography and appendices (if any)
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