Use what you learned from the last two chapters (Ch. 6 and Ch. 7) to analyze one of the Ted Talk videos for the 1st  post; for the 2nd post, you are encourage to analyze articles you read from other sources/real life examples related to price elasticity and consumer behavior.  https://www.ted.com/talks?q=consumer+behavior+&sort=relevance  chapter 6: Elasticity chapter 7: Utility Maximization