Business Plan – Core Concept Based on the modules covered throughout the programme, and your learning experiences, you are required to draft a business plan for a business of your choosing. This could be as a sole trader, a partnership or limited company, and is not specifically related to forming a business in Ireland. As it is your business plan which represents your business opportunity, you can decide what should be included in the plan, however, it is important to remember that the business plan provides you with a route map of your business for the first year or longer. You are required to address the major headings that are provided in the business plan template. The minimum major Business Plan headings are as follows (with sub-headings outlined in the Business Plan template for guidance purposes): • Executive Summary • Market Analysis • Marketing/Sales Strategy • Research and Development • Staffing and Operations • Appendix 1: Reflections General Notes: 1. The CCT Generic Grade Descriptor (Appendix 1) will be used for the grading approach for all summative assessed elements of this assignment. Formative feedback will be provided on a weekly basis within the scheduled class. The CCT Generic Grade Descriptor is available in the ‘Assignment Resources’ folder within Moodle, and all students are advised to review it to assist in the development of assessed elements. 2. The Business Plan template is provided in Appendix 2 and MUST be used as the basis for your business plan. The sub-headings are included for guidance purposes only and can be modified / removed as required and new major and sub-headings can be added. 3. Assessed assignment elements will be subjected to Urkund plagiarism detection software. 4. All assessed elements should include the CCT cover page, your name and student number. 5. As this is an academic assignment you should include in-text citation and references. If you are unfamiliar with paraphrasing, citing or referencing you should consult with the CCT Library for further guidance. 6. Normal QA polices on late submissions and penalties apply to this module.