Conduct preliminary research on your business concept. (CO2, 4) After reviewing the materials for this module and completing the discussion activity, you should have a clear understanding of whether your business concept is a product, service, or both. Next you will conduct preliminary research on your potential customers to improve upon your concept idea. Refer to the reading assignments for additional information on surveying customers. Talk to at least 10 people that fit your target market and ask them about your product or service. If your business involves both a product and a service, you will need to complete both sections. Provide a report of the following: For a product: Describe the characteristics of the customer (age, sex, etc.) (1 to 2 paragraphs). What is your purpose for providing this product (1 paragraph; this should describe the problem you are solving)? What was the general reaction to your idea (1 to 2 paragraphs)? What additional feedback/ideas did you receive (1 to 2 paragraphs)? For a service: Describe the characteristics of the customer (age, sex, etc.) (1 to 2 paragraphs). What is your purpose for providing this service (1 paragraph; this should describe the problem you are solving)? What is the threshold of payment? Why (1 to 2 paragraphs)? What additional feedback/ideas did you receive (1 to 2 paragraphs)?