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Building Starbucks Community

INSTRUCTIONS:

The case entitled Howard Schultz: Building Starbucks Community (Parts A & B) serves as a detailed illustration of Discover Your True North’s chapter 1 discussion of leadership as a “journey.” After reading both parts of the case, please post a well-developed (i.e., at least 3 – 4 paragraphs) response to the following questions. Please refer to this week’s learning materials, and please also reply to the postings of your class colleagues with meaningful, thought provoking questions and relevant, additional information.    What is the connection between Howard Schultz’ life story and his leadership approach? His vision for Starbucks? Was Schultz able to simultaneously grow the company and remain authentic? Is an aggressive growth agenda inconsistent with authentic leadership? How does your experience of management & leadership compare with the case of Starbucks?
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